Sales and Promotion in the Salon
A 6-hour online course on selling in a salon without pushing — how to find what the client actually needs, and why a sale they did not need is a failure, not a profit.
Overview
This course is about selling in a salon without pushing — how to find what the client actually needs, how to recommend from that need, and why a sale the client did not need is a failure rather than a profit. It is taught online, in English, in about six hours, with Thai, Vietnamese and Chinese translations alongside the English text to help you follow; the English version is the one that applies if the translations differ. On completion you receive a Taitam-D Academy London certificate of completion. This is not a regulated qualification and is not awarded by any external awarding organisation. The course follows the structure of recognised customer-care units so that what you learn lines up with industry practice, but completing it does not give you those units or any credit towards them. A full customer-care qualification requires assessors to observe you working with real clients, which an online course cannot provide. This certificate is not a licence to practise, and it does not on its own qualify you to work with clients. The legal content is general information based on the law of the United Kingdom. It is not legal advice, and the rules in your own country may be different.
What you'll learn
- ✓Why selling in a salon is part of client care, and why it starts from the need
- ✓How to spot the natural retail moments that grow out of the work you just did
- ✓How to tell a technique that respects the client from one that pressures them
- ✓How to recommend follow-up treatments and aftercare with a realistic outcome
- ✓How to plan a promotion that is truthful, legal, and matched to the right clients
Course curriculum
Enroll to open every lesson — the preview lessons are free to watch right now.
Module 1 · Selling is part of client care2 lessons
- 1Selling is part of client careThis lesson includes a videoNot open yet — enroll to open this lesson
- 2Knowledge checkNot open yet — enroll to open this lesson
Module 2 · Reading what the client needs2 lessons
- 1Reading what the client needsThis lesson includes a videoNot open yet — enroll to open this lesson
- 2Knowledge checkNot open yet — enroll to open this lesson
Module 3 · Retail opportunities in the salon2 lessons
- 1Retail opportunities in the salonThis lesson includes a videoNot open yet — enroll to open this lesson
- 2Knowledge checkNot open yet — enroll to open this lesson
Module 4 · Sales techniques that respect the client2 lessons
- 1Sales techniques that respect the clientThis lesson includes a videoNot open yet — enroll to open this lesson
- 2Knowledge checkNot open yet — enroll to open this lesson
Module 5 · Recommendations and managing expectations2 lessons
- 1Recommendations and managing expectationsThis lesson includes a videoNot open yet — enroll to open this lesson
- 2Knowledge checkNot open yet — enroll to open this lesson
Module 6 · Promotions done right2 lessons
- 1Promotions done rightThis lesson includes a videoNot open yet — enroll to open this lesson
- 2Knowledge checkNot open yet — enroll to open this lesson
Module 7 · Course Summary and Final Assessment3 lessons
- 1Course summary and exam guideThis lesson includes a videoNot open yet — enroll to open this lesson
- 2Final theory test (12 questions)Not open yet — enroll to open this lesson
- 3Reflective practice — 1 scene, 3 momentsNot open yet — enroll to open this lesson
Instructors
Frequently asked questions
Who is this course for?▾
Anyone in a salon, spa or clinic who recommends or sells to clients: therapists, stylists, nail technicians, receptionists and owners. No previous qualification is needed, and no sales experience is assumed.
What do I get when I finish?▾
A Taitam-D Academy London certificate of completion. It is not a regulated qualification, it is not a VTCT unit or any other external award, and it does not count as credit towards one.
Can I work with clients after this course?▾
This course teaches the knowledge. A full customer-care qualification also requires an assessor to watch you with real clients, which cannot happen online. The certificate is not a licence to practise and does not on its own qualify you to work with clients.
What language is the course in?▾
English. Thai, Vietnamese and Chinese translations appear alongside the English text to help you follow. If a translation and the English differ, the English applies.
How long does it take, and is there a deadline?▾
About six hours of study, taken at your own pace.
Does the course cover the law in my country?▾
The legal content is based on the law of the United Kingdom and is general information, not legal advice. The rules where you work may be different — check them before you rely on anything here.
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